Led UX/UI designers and project managers while coordinating with overseas developers to ensure seamless execution and high-quality outcomes.
CUSTOMER INSIGHTS & IDEATION
Collaborated with key stakeholders to uncover insights and translate research into features that address user behaviors, motivations, and business goals.
EXPERIENCE STRATEGY & VISION
A lean approach prioritised rapid sketching, prototyping, and user feedback, ensuring early alignment, fostering cross-functional collaboration, and accelerating innovation across disciplines.
DESIGN EXECUTION & VALIDATION
Trust and transparency were key, enabling continuous input at every stage. Collaborative exchanges helped refine ideas and establish long-term value beyond the initial phase.
THE CHALLENGE
MINIMISE THE INTERFACE; MODELS ARE THE KEY
Workshops with key stakeholders uncovered business challenges and aligned objectives. Interactive sessions refined the vision, guiding the **experience strategy and UI direction** for the Web-App.
UNIQUE FEATURES,
The Key
Individual scroll for each column makes easy the comparison.
“Hover-Share” on the home page selecting fast your favorites.
Link “Air, Eye Colour, etc.” as tags to discover related models.
VISION
Pulling The Trigger
App for Agencies, photographers, to select, compare, decide.
